When the inaugural cohort for the Riot Accelerator Program got started in February, navigating a global pandemic wasn’t part of the curriculum.
“A lot of the conversations we were having once COVID-19 hit were how to adapt and stay alive,” said Rachael Newberry, Riot Accelerator Program director. “Overall our philosophy was handling the immediate concerns like adapting to remote work, sales cycles and taking an empathetic approach to customer conversations, but the whole pandemic situation will fundamentally change a lot of things. We won’t really go back to normal, so the conversations we had were about how to run a startup in the new world we’re in. I think it was valuable for the startups to have this built-in community and support network as the onset of the pandemic hit.”
Read more about how RAP cohort startups are weathering the COVID-19 storm here.